We are delighted to announce that Unibet will be the title sponsor of the PDC Premier League Darts running through the 2020 season!
The 16-week long Unibet Premier League will again take place across the UK, Ireland and Netherlands but in 2018 there will also be an exciting first ever stop off in Berlin, Germany at the Mercedes-Benz Arena, leading to the Play-Offs in London in May.
Every leg played in the Unibet Premier League will showcase the “Bettor Experience” activation elements that Unibet’s darts events have become accustomed to.
The Unibet Premier League will be the newest addition and the 13th sponsored darts event following the success of the initial partnership of the Unibet Masters back in 2014.
The full press release can be found here: UnibetPremierLeague_PressRelease
To mark the start of the partnership that runs through to 2020 we worked in secret with PDC chairman Barry Hearn to surprise some of the biggest names in the sport in a hilarious hidden camera style video.