We are proud to announce the launch of a “Responsible Gambling” campaign in Belgium focused on the prevention of problem gambling. The campaign highlights Kindred Group’s various tools to help gamblers stay in control and is aiming to increase awareness about problematic behaviour.

The campaign, which launched last week across all channels, puts the spotlight on control tools developed in collaboration with research institutes. These tools allow players to:

  • determine their own maximum deposit amount
  • set up a ‘reality check’ that, after thirty minutes of playing, informs the player of the time spent and gives the option to stop playing
  • set up time-outs and temporarily inhibit players from playing certain games or logging into their accounts

Henrik Tjärnström, CEO at Kindred Group said:

“We strive for zero problem gambling on our platforms. To reach this goal, we are convinced that we must create awareness about gambling behaviours. This is one of the reasons why we launched this campaign. We want gambling to be what it should be, pure entertainment”

Click Here To read the full Press Release & see below the Advert itself – check it out!